Soul Brand Styling with Graphic Designer Christine Lieu #01
If you run a conscious business, have a brand, are rebranding or thinking about launching then then buckle up because this one's for you.
My guest Christine Lieu is a graphic designer who traded in climbing the corporate ladder for climbing mountains around the world. She helps purpose-driven businesses create cohesive branding, web design, and social content to drive impact and sales. As well as heading up her agency CL Designs she's also the host of The Brand Party Podcast!
In This Episode We Cover
🌳 How to find your brand voice
🌳 How to consciously communicate your message via colours and creative copy
🌳 How to connect with Ideal clients, who they are, where they are and how to find them
🌳 And Christine shares her actionable tips on how to clearly communicate your brand essence
Christine’s Top 3 Brand Tips
1️⃣ Don't be scared of doing the inner work, because that creates the domino effect for everything else in your creative process.
2️⃣ Ask your clients directly don't assume, this will help you hone in on your overall messaging and your offers and ultimately you will then be able to charge a higher Premium price.
3️⃣ Set strong foundations, so you dont I don't have to knock everything down in the future and you have more room to play an experiment with things for example; deciding today that you want to have some branded templates created or you make create a copy and paste email to a question that keeps coming up time and time again.
Then you will have so much more time and energy moving forward to actually pour back into yourself and ultimately to your business.
How to connect with Christine:
Join her next Brand Party Challenge and get access to a branding expert at your fingertips as you discover your core values, colour palette, and font pairing to attract quality leads and sales.
Book a chat for your next project here
Listen to the Brand Party Podcast
How to connect with Emma:
Find out more about Brand Alchemy
Join The New Earth Business Collective
